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Modern, Fun, Premium
10 years after the creation of the original Label Vue Logo, my client asked me to re-design it. The goal was to create a clear shift in the brand policy, with a more modern and minimalist approach. This logo was chosen out of 15 variations on a large exploratory phase.
Clear, colourful and premium
The graphic charter had the heavy duty of exploring the new brand identity started with the logo. I choose a very colourful multicoloured theme, with bold typo and thin decorative filaments.
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