DYSON UK - 2021
B2C Smart-home app design
Context
As a Product Designer at Dyson for 1 year, I worked on the new-gen mobile app that would connect all Dyson home products into 1 coherent experience. The challenge of this design work was to implement all these multiple data sources (AQ level, Pollen, Dust particles quantity..) within one app.
For the sake of this portfolio, I have combined several core concepts I initiated, designed & tested during my time working there, into 1 fictional app for a made-up brand named 'Plus'. To do so I challenged myself to design the full brand-language, including the hardware product themselves.
What is it?
This mobile app is a HUB for all smart-Dyson appliance controls and data. It is unique because it provides Home-health tracking not at a machine level, but at a Room level. Doing so, it combines multiple data inputs from multiple machines to provides a better estimate of Room insights (temperature, dust level, Air Quality level, Humidity level and more).
Once the threat measured, it is then communicated to the user, and allows for a quick smart clean by triggering the right counter-measure using the available set of machines.
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How does it work?
Here's a typical user flow for this app:
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Create the main Rooms you would want your machine to track
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Add your Dyson Home machines to the app (Fan, vacuum, robot vacuum, lights)
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Assign them to specific rooms
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Get the health-room data alerts & week/month/year trends and charts
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Quick clean your room anytime needed by pressing a simple button, the app and cloud will take care of starting the right machine at the right time
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When user needs to control a machine manually, the app automatically detects the surrounding machines and provides a quick remote-control interface
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In the machine library, user can purchase new attachments or filters in one click, and access the machine state diagnostic
4
Tree testing
4+
User testings
6mth
Project
App design process
Problem
The problem was that each Dyson machine measures different data insights, that no company ever had to combine into one coherent app experience. The challenge was to find innovative ways of providing this data in a way that the user would actually care about it and feel empowered when using the machines.
Hypothesis
Providing per machine data and control isn't the optimal way of making it interesting and relevant.
User think about their home at a room-level, and want us to provide Room-level insights.
Solution
The solution is to regroup multiple machines under one room roof. This provides quick visibility on the state of each room health, and which metrics need attention.
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No machine-level data is shown anywhere in the app, and focuses the machine pages on their attachment and maintenance.
Validation
I conducted multiple tree testings & user interviews to understand how to sort these multiple features within a clear structure.
Key outcomes were that any time user think of a machine related attachment, maintenance or FAQ need, they immediately go into the machine section itself, instead of going in a 'Store' or 'Help & Support' tab.
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This allowed to remove a 'Store' and 'Help & Support' tab from the IA, and replace it with targetted content in each machine page (visible on the mockups below)